Perfomigo uses predictive analytics to help brands uncover future trends and plan campaigns with data-driven accuracy. Instead of guessing what customers want, predictive models reveal what they will likely respond to based on past actions. Perfomigo automates campaign segmentation, budget allocation, and ad optimization so businesses gain maximum returns with minimum effort. The pla... https://www.perfomigo.com/blog/the-impact-of-mobile-first-shopping-on-indias-e-commerce-landscape/